Vidwan-ID : 124828



  • Dr Madhurima Deb

  • Assistant Professor
  • Indian Institute of Management, Kashipur
Publications 2012 - 2019

Publications

  • 13
    Journal Articles
  • 2
    Editorial
  • 1
  • 14

Citations / H-Index

91 Citations
7 h-index
73 Citations

Co-author Network


Expertise

Management

Consumer Behaviour, Retail, Cause Related Marketing, Relationship Marketing, Market Research Techniques

Personal Information

Dr Madhurima Deb

Female
Indian Institute of Management Kashipur, Kundeshwari
Udham Singh Nagar, Uttarakhand, - 244713


Experience

  • Assistant Professor

    Marketing

    Indian Institute of Management, Kashipur


Qualification

  • PhD

    Indian Institute of Technology, Kharagpur